All Outputs (4)

The effect of self-efficacy, role clarity, and trust on customer well-being and loyalty through value co-creation : the case of fitness centres (2015)
Thesis
Yousefian, J. (2015). The effect of self-efficacy, role clarity, and trust on customer well-being and loyalty through value co-creation : the case of fitness centres. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4218098

Nowadays, there are two critical concerns in societies such as British: customer defection in the sport clubs and the reduction of well-being. Therefore, sport clubs need to deliver programmes that are helpful to retain existing customers as well as... Read More about The effect of self-efficacy, role clarity, and trust on customer well-being and loyalty through value co-creation : the case of fitness centres.

Conceptualisation and development of the admin-avatar taxonomy : antecedents, attitudinal and behavioural consequences (2015)
Thesis
Elsharnouby, M. H. (2015). Conceptualisation and development of the admin-avatar taxonomy : antecedents, attitudinal and behavioural consequences. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4221335

Academics and practitioners have increasingly acknowledged the significance of the consumer–brand relationship in both traditional and online contexts. However, the impersonal nature of the online environment is considered to be a hindrance in the de... Read More about Conceptualisation and development of the admin-avatar taxonomy : antecedents, attitudinal and behavioural consequences.

Exploring value co-creation within buyer-seller relationship in mobile applications services : a model development (2015)
Thesis
Althuwaini, S. A. (2015). Exploring value co-creation within buyer-seller relationship in mobile applications services : a model development. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4221585

Mobile phones have become an indispensable part of consumers’ life where they access core and supporting services via mobile applications services (m-applications). The focus of the present study is to explore dyadic buyer-seller roles in m-applicati... Read More about Exploring value co-creation within buyer-seller relationship in mobile applications services : a model development.

Customer environmental values and their contribution to loyalty in industrial markets (2015)
Journal Article
Mustonen, N., Karjaluoto, H., & Jayawardhena, C. (2016). Customer environmental values and their contribution to loyalty in industrial markets. Business strategy and the environment : BSE, 25(7), 512-528. https://doi.org/10.1002/bse.1882

Concern over the effect of industries on the natural environment is growing on a multitude of levels. This study examines the effects of how perceptions of (a) environmental values, (b) green image and (c) perceived value of industrial customers infl... Read More about Customer environmental values and their contribution to loyalty in industrial markets.