Skip to main content

Research Repository

Advanced Search

Browse


Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior (2021)
Journal Article
Rodgers, W., Yeung, F., Odindo, C., & Degbey, W. Y. (2021). Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior. Journal of business research, 126, 401-414. https://doi.org/10.1016/j.jbusres.2020.12.039

This study examines the digital transformation effects of artificial intelligence (AI)-based facial and music biometrics on customers' cognitive and emotional states and how these effects influence their behavioral responses on value creation. Using... Read More about Artificial intelligence-driven music biometrics influencing customers’ retail buying behavior.

Are investors willing to sacrifice cash for morality? (2012)
Journal Article
Berry, R. H., & Yeung, F. (2013). Are investors willing to sacrifice cash for morality?. Journal of business ethics, 117(3), (477-492). doi:10.1007/s10551-012-1529-6. ISSN 0167-4544

The paper uses questionnaire responses provided by a sample of ethical investors to investigate willingness to sacrifice ethical considerations for financial reward. The paper examines the amount of financial reward necessary to cause an ethical inve... Read More about Are investors willing to sacrifice cash for morality?.