All Outputs (2)

Participative co-creation of archaeological heritage: Case insights on creative tourism in Alentejo, Portugal (2019)
Journal Article
Ross, D., & Saxena, G. (2019). Participative co-creation of archaeological heritage: Case insights on creative tourism in Alentejo, Portugal. Annals of Tourism Research, 79, Article 102790. https://doi.org/10.1016/j.annals.2019.102790

This paper focuses on the creative ingenuity of tourism providers in storying and providing varied readings of archaeological sites that have been physically lost. In conceptualising providers' efforts in mobilising (in)tangible aspects of archaeolog... Read More about Participative co-creation of archaeological heritage: Case insights on creative tourism in Alentejo, Portugal.

The ethical dimension in political market orientation: a framework for evaluating the impact of India’s Look East policy on regional income convergence (2019)
Journal Article
Choudhury, H., Kopacsi, Z. L., Saxena, G., & Mishra, N. (2021). The ethical dimension in political market orientation: a framework for evaluating the impact of India’s Look East policy on regional income convergence. Journal of Business Ethics, 168(2), 353–372. https://doi.org/10.1007/s10551-019-04169-w

In this paper, we employ what we term as ‘the ethical dimension in political market orientation (PMO)’ framework to underline how an integration of information from relevant stakeholder groups can inform the formulation of market-oriented, yet ethica... Read More about The ethical dimension in political market orientation: a framework for evaluating the impact of India’s Look East policy on regional income convergence.