All Outputs (3)

Conceptualizing political campaign messaging in an election - the case study of the 2016 presidential election in Ghana (2022)
Thesis
Adutwum, S. Conceptualizing political campaign messaging in an election - the case study of the 2016 presidential election in Ghana. (Thesis). University of Hull. https://hull-repository.worktribe.com/output/4247155

Political campaign messaging is acclaimed as one of the three critical success factors in winning a competitive election. With Ghana’s virtual two-party political system, formulating attractive campaign message for election becomes imperative. This s... Read More about Conceptualizing political campaign messaging in an election - the case study of the 2016 presidential election in Ghana.

Bridging democratic gaps or building political brands? : perceptions of representation from the participation of MEPs in social media (2019)
Thesis
Zisis, I. Bridging democratic gaps or building political brands? : perceptions of representation from the participation of MEPs in social media. (Thesis). University of Hull. https://hull-repository.worktribe.com/output/4222410

This thesis provides a study of the Members of the European Parliament (MEPs) from Ireland, Greece and Cyprus and their use of Social Media Platforms (SMPs). Specifically, the thesis explores MEPs’ motivations for online engagement and the strategies... Read More about Bridging democratic gaps or building political brands? : perceptions of representation from the participation of MEPs in social media.

Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products (2017)
Thesis
Colmekcioglu, N. Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products. (Thesis). University of Hull. https://hull-repository.worktribe.com/output/4266540

Increasingly pluralistic, multi-ethnic and diverse marketplaces have become an important and characteristic trend of globalised and developed economic marketplaces, the world over. Despite the obvious advantages of this marketplace multi-culturalism,... Read More about Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products.