Value co-creation intention, practices and experience in self-service technologies
(2021)
Thesis
Galdolage, B. S. Value co-creation intention, practices and experience in self-service technologies. (Thesis). University of Hull. https://hull-repository.worktribe.com/output/4223196
The 21st century is known as the experience economy where the prime aim of businesses is to provide superior customer experiences, mainly through actively seeking mutually beneficial interactions with customers which is often labelled as ‘value co-cr... Read More about Value co-creation intention, practices and experience in self-service technologies.