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Professor Gunjan Saxena's Outputs (3)

Scarborough based study on bodies’ affective capacities (2017)
Journal Article
Saxena, G. (2017). Scarborough based study on bodies’ affective capacities. Annals of Tourism Research, 68, 100-110. https://doi.org/10.1016/j.annals.2017.12.002

This paper conceptualises leisure-seekers’ sociality using Deleuze and Guattari’s framework of Body without organs (BwO). Data, collected in Yorkshire’s coastal town of Scarborough, indicate how the ‘beach’ acts both as a magnet and a protective shel... Read More about Scarborough based study on bodies’ affective capacities.

An investigation of the influence of luxury values perception in China : insights of theory of planned behaviour (2017)
Thesis
Sivapathy, A. (2017). An investigation of the influence of luxury values perception in China : insights of theory of planned behaviour. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4224305

This thesis aims to investigate the effect of luxury values on Chinese consumer’s purchasing intention-behaviour predicting by attitudes towards the behaviour, subjective norms, and perceived behavioural control and consumer knowledge in China.

Th... Read More about An investigation of the influence of luxury values perception in China : insights of theory of planned behaviour.

Archaeological tourism : a creative approach (2017)
Journal Article
Ross, D., Saxena, G., Correia, F., & Deutz, P. (2017). Archaeological tourism : a creative approach. Annals of Tourism Research, 67, 37-47. https://doi.org/10.1016/j.annals.2017.08.001

This theoretical paper conceptualises the role of tourism providers in facilitating creative tourism experiences by focusing on their ingenious enterprise, which we argue can help capture the tourism potential of intangible archaeological heritage. I... Read More about Archaeological tourism : a creative approach.