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Developing a framework for measuring physical distribution service quality of multi-channel and "pure player" internet retailers (2006)
Journal Article
Xing, Y., & Grant, D. B. (2006). Developing a framework for measuring physical distribution service quality of multi-channel and "pure player" internet retailers. International journal of retail & distribution management, 34(4-5), 278-289. https://doi.org/10.1108/09590550610660233

Purpose: Many traditional retailers use the internet as a complementary business channel and thus sell products through multiple channels. In contrast, "pure player" internet retailers only sell products via the internet. A proliferation of pure play... Read More about Developing a framework for measuring physical distribution service quality of multi-channel and "pure player" internet retailers.