The relationship between quality management and competitive advantage : an empirical study of the Egyptian hotel industry
(2012)
Thesis
Elshaer, I. A. (2012). The relationship between quality management and competitive advantage : an empirical study of the Egyptian hotel industry. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4213389
According to the resource based view (RBV) of the firm, quality management (QM) is one of the sources the firm can use to generate competitive advantage (CA). Although QM and CA have widely attracted the attention of both academics and practitioners,... Read More about The relationship between quality management and competitive advantage : an empirical study of the Egyptian hotel industry.