All Outputs (3)

Journey of customers in this digital era: Understanding the role of artificial intelligence technologies in user engagement and conversion (2022)
Journal Article
Bag, S., Srivastava, G., Bashir, M. M. A., Kumari, S., Giannakis, M., & Chowdhury, A. H. (2022). Journey of customers in this digital era: Understanding the role of artificial intelligence technologies in user engagement and conversion. Benchmarking, 29(7), 2074-2098. https://doi.org/10.1108/BIJ-07-2021-0415

Purpose: The first research objective is to understand the role of digital [artificial intelligence (AI)] technologies on user engagement and conversion that has resulted in high online activities and increased online sales in current times in India.... Read More about Journey of customers in this digital era: Understanding the role of artificial intelligence technologies in user engagement and conversion.

Technical investigation on V2G, S2V, and V2I for next generation smart city planning (2019)
Journal Article
Adnan Khan, M. S., Kadir, K. M., Mahmood, K. S., Ibne Alam, M. I., Kamal, A., & Al Bashir, M. M. (2019). Technical investigation on V2G, S2V, and V2I for next generation smart city planning. Journal of Electronic Science and Technology, 17(4), Article 100010. https://doi.org/10.1016/j.jnlest.2020.100010

The paper investigates a few of the major areas of the next generation technological advancement, “smart city planning concept”. The areas that the paper focuses are vehicle to grid (V2G), sun to vehicle (S2V), and vehicle to infrastructure (V2I). Fo... Read More about Technical investigation on V2G, S2V, and V2I for next generation smart city planning.

Knowledge retention in ERP implementations: the context of UK SMEs (2019)
Journal Article
Jayawickrama, U., Liu, S., Smith, M. H., Akhtar, P., Mamoon, M., & Bashir, A. (2019). Knowledge retention in ERP implementations: the context of UK SMEs. Production planning & control, 30(10-12), 1032-1047. https://doi.org/10.1080/09537287.2019.1582107

Knowledge retention (k-retention) is vital for various enterprise resource planning (ERP) implementations in Small and Medium-sized Enterprises (SMEs), though it is a highly demanding and challenging task. The aim of this paper is to investigate diff... Read More about Knowledge retention in ERP implementations: the context of UK SMEs.