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All Outputs (2)

Exploring perceptions of advertising ethics: an informant-derived approach (2018)
Journal Article
Shabbir, H. A., Maalouf, H., Griessmair, M., Colmekcioglu, N., & Akhtar, P. (2018). Exploring perceptions of advertising ethics: an informant-derived approach. Journal of Business Ethics, 1-18. https://doi.org/10.1007/s10551-018-3784-7

Whilst considerable research exists on determining consumer responses to pre-determined statements within numerous ad ethics contexts, our understanding of consumer thoughts regarding ad ethics in general remains lacking. The purpose of our study the... Read More about Exploring perceptions of advertising ethics: an informant-derived approach.

Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products (2017)
Thesis
Colmekcioglu, N. (2017). Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products. (Thesis). University of Hull. Retrieved from https://hull-repository.worktribe.com/output/4266540

Increasingly pluralistic, multi-ethnic and diverse marketplaces have become an important and characteristic trend of globalised and developed economic marketplaces, the world over. Despite the obvious advantages of this marketplace multi-culturalism,... Read More about Determining the role of moral and global-local framing on the anti-consumption of halal endorsed products.