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All Outputs (26)

The failure of consulting professionalism? A longitudinal analysis of the Institute of Management Consultants (2016)
Journal Article
Butler, N., & Collins, D. (2016). The failure of consulting professionalism? A longitudinal analysis of the Institute of Management Consultants. Management & organizational history : M & OH, 11(1), 48-65. https://doi.org/10.1080/17449359.2016.1151363

© 2016 Taylor & Francis. Abstract: This paper offers a longitudinal analysis of the Institute of Management Consultants (IMC). Drawing on archive sources, we consider the manner in which the IMC sought to institutionalize a form of expertise specif... Read More about The failure of consulting professionalism? A longitudinal analysis of the Institute of Management Consultants.

Ethical consumption behaviours in supermarket shoppers: determinants and marketing implications (2016)
Journal Article
Jayawardhena, C., Morrell, K., & Stride, C. (2016). Ethical consumption behaviours in supermarket shoppers: determinants and marketing implications. Journal of marketing management, 32(7-8), 777-805. https://doi.org/10.1080/0267257x.2015.1134627

Understanding how consumers make ethical purchases has numerous benefits for firms and other stakeholders. Although several ethical decision-making frameworks seek to explain such purchasing behaviour, they typically focus on the content of such deci... Read More about Ethical consumption behaviours in supermarket shoppers: determinants and marketing implications.

Global health policy and access to care: investigating patient choice on an international level using social media (2016)
Journal Article
Zhukovsky, P., Ruggeri, K., Garcia-Garzon, E., Plakolm, S., Haller, E., Petrova, D., Mahalingam, V., & Menezes, I. G. (2016). Global health policy and access to care: investigating patient choice on an international level using social media. Frontiers in public health, 3, Article 284. https://doi.org/10.3389/fpubh.2015.00284

Background: Increased access to transportation and information has led to the emergence of more diverse patient choice and new forms of health care consumption, such as medical travel. In order for health care providers to effectively attract patient... Read More about Global health policy and access to care: investigating patient choice on an international level using social media.

Customer relationship building: The role of brand attractiveness and consumer–brand identification (2016)
Journal Article
Elbedweihy, A. M., Jayawardhena, C., Elsharnouby, M. H., & Elsharnouby, T. H. (2016). Customer relationship building: The role of brand attractiveness and consumer–brand identification. Journal of business research, 69(8), 2901-2910. https://doi.org/10.1016/j.jbusres.2015.12.059

Building enduring relationships with consumers is a key marketing objective for most firms, but how can they develop such relationships? Drawing on social identity and self-verification theories, this research postulates that value congruence and cus... Read More about Customer relationship building: The role of brand attractiveness and consumer–brand identification.