Priming by relational integration in perceptual identification and Stroop colour naming

Mather, Emily; Estes, Zachary; Jones, Lara L.

Abstract

Integrative priming is the facilitated recognition of a target word following a prime word with which it can be combined to produce a sub-type of the target (e.g., a lake bird is a type of bird). Such priming occurs even in the absence of lexical association, semantic similarity, or compound familiarity and so poses a challenge to current models of priming. The present research establishes integrative priming as a robust phenomenon across paradigms and tests whether it occurs controllably or uncontrollably. Target words (e.g., “bird”) were preceded by a prime word that was integratable (e.g., “lake”), associated and similar (e.g., “canary”), or unrelated (e.g., “trial”). Integrative priming was observed in a perceptual identification task that minimised strategic processing (Experiment 1) and in a Stroop colour naming task that penalised lexical integration (Experiment 2). Thus, like associative priming, integrative priming occurred uncontrollably. The results necessitate a distinct model of integrative priming, in which priming occurs automatically.

• Publication Date: Feb 1, 2014
• Journal: Journal of memory and language
• Print ISSN: 0749-596X
• Electronic ISSN: 1096-0821
• Publisher: Elsevier
• Peer Reviewed: Peer Reviewed
• Volume: 71
• Issue: 1
• Pages: 57-70
• APA6 Citation: Mather, E., Estes, Z., & Jones, L. L. (2014). Priming by relational integration in perceptual identification and Stroop colour naming. Journal of Memory and Language, 71(1), 57-70. https://doi.org/10.1016/j.jml.2013.10.004
• DOI: https://doi.org/10.1016/j.jml.2013.10.004
• Keywords: Associative priming, Integrative priming, Masked perceptual identification, Relational integration, Semantic priming, Stroop colour naming
• Publisher URL: http://www.sciencedirect.com/science/article/pii/S0749596X13000983
• Copyright Statement: ©2018 University of Hull
• Additional Information: This is the authors accepted manuscript published in Journal of memory and language, 2014, v.71 issue 1.