Unveiling ethical product features: The importance of an elaborated information presentation
(2017)
Journal Article
Osburg, V.-S., Strack, M., Conroy, D. M., & Toporowski, W. (2017). Unveiling ethical product features: The importance of an elaborated information presentation. Journal of cleaner production, 162, 1582-1591. https://doi.org/10.1016/j.jclepro.2017.06.112
© 2017 Elsevier Ltd Despite growing consumer awareness of ethical consumption, market sales are not growing accordingly. Because the presentation of appropriate ethical product information may influence consumers to choose ethical products, this pape... Read More about Unveiling ethical product features: The importance of an elaborated information presentation.