Website design quality and usage behavior : unified theory of acceptance and use of technology
(2014)
Journal Article
Al-Qeisi, K., Dennis, C., Alamanos, E., & Jayawardhena, C. (2014). Website design quality and usage behavior : unified theory of acceptance and use of technology. Journal of business research, 67(11), 2282-2290. https://doi.org/10.1016/j.jbusres.2014.06.016
A well designed website brings numerous benefits to firms. Some of these benefits are well established. But what elements of the website design quality really matter and how do these elements in turn influence website usage behavior? Building upon th... Read More about Website design quality and usage behavior : unified theory of acceptance and use of technology.